Meet our team

MICHELLE HERR

Senior Account Executive

Michelle has extensive association management experience, primarily in leadership roles. She directs overall association operations and effectively manages her team to maximize results. Michelle partners closely with association boards to provide the tools and information they need to make strategic decisions. Her involvement in nearly all association activities, including event management, membership engagement and financial oversight, allow her to provide feedback, ideas and a unique perspective on ways to improve.

Michelle also draws on her volunteer experience where she planned fundraising events and donor relations for the Huntington’s Disease Society of America – Minnesota Chapter. Michelle is a member of Associations North and the American Society of Association Executives (ASAE). She earned a Bachelor of Arts degree in Psychology from the University of Wisconsin-Eau Claire and a Master’s in Counseling and Psychological Services from Saint Mary’s University of Minnesota.

When she’s not working, Michelle enjoys spending time with friends and family, traveling, trying new restaurants and spending time on the lake.